Chris Brogan and Radian6 have put together an interesting concept that launches this Thursday. They are calling it a Twebinar since it puts together an online compilation of videos of social media voices and includes a live online discussion in Twitter I am intrigued by how they are putting this together and how it will work. I was interviewed for the Twebinar, but feel a little like a bit player in a movie since I have no idea what it will look like when it is all put together. So far, Chris says that over 1,000 people have registered for the three-part read more...
Strategy: Become a Communication Artist
One of my most vivid memories of high school English was when the teacher would ask us to "diagram a sentence." I learned that there are three logical steps: Know the rules; Identify the parts; and Reconstruct and create the sentence. By following these rules, over and over, it became possible to see words, and their various constructions, as building blocks from which creativity could flow. In considering this, it occurred to me that the strategic approach to communication requires the same basic steps. Step 1: Know the read more...
Beat Reporters Have a Love/Hate Relationship with Blogs and Bloggers
I have had a chance to review an interesting study released yesterday by Brodeur and Marketwire. The study asked that cover the beats of technology, travel, health care, lifestyle, and politics to assess the impact of social media on five factors - speed, diversity, editorial direction, quality, and accuracy. It was a very mixed result. Over all, reporters felt that social media had a positive effect on diversity of read more...
Movie Stars and Blogerati: TIME 100 Was Awash with the Influential
People seem to always be in the lookout for a pecking order. Some through rankings, some through awards. Certainly they are on the lookout for the influential. This year's TIME 100 was no different, with 100 people chosen who were deemed most influential by the TIME judges. Interestingly, there were four people honored from the online world:
The Wired Wealthy Account for 32 Percent of Charitable Giving
...and many non-profits are missing the boat with this Web-savvy constituency. If you work with non-profits or volunteer for one, you might want to take a look at the results of this survey announced today. A represetative from Convio, Tad Druart, tells me that the study is available for free to those that register for it on the site. Teh button says it is the Executive Summary, but it is the full report. Convio, Sea Change read more...
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