Zoetica Media

Should Communicators Pay Attention to Google+? A Panel Filmed with G+ Hangout Feature

by

  This past week, which most people were simply enjoying a long holiday weekend in the US, early adopters of social media have been enjoying Google's new social media play, meant to challenge Facebook - and to a lesser extent, Twitter, for dominance in social interaction.   And unlike Google Wave and Google Buzz before it, which largely failed out of the gate, Google+ seems to have more staying power. All of the people you expect are kicking read more...

Easy Way to Subscribe to TopRank’s 25 Women Who Rock Social Media

by

  In social media, if you publish a list of any kind you are pretty much setting yourself up for criticism. “You forgot so-and-so,” “your list isn’t diverse (there aren’t enough women, children, people of color, etc.).”   However, if you publish a list, you also are likely to get a lot of attention, especially from the people on it, especially if it is seen as valuable.       For the second year, SEO blogger Lee read more...

Steps for Building a Social Media Plan: Aim for the GOAL POST

by

    Great ideas are only as good as their implementation and planning. The Goal POST method of public relations and social media planning is a great way to both organize your thoughts and keep from making easy-to-avoid mistakes. It is also something you can complete in about an hour or two, and which can save you untold hours when you start implementing the plan.   Here is an example of how the method looks in the context of the overall initiative, which includes Research, Planning, Implementation and read more...

© Zoetica, LLC | Disclaimer | Terms & Conditions | Privacy Policy