If you’ve ever wondered how the experts create evergreen assets, this post gives you a behind-the-scenes look at how Zoetica founder Kami Huyse applied what she teaches others to her own work. More specifically, it explains how Kami used the approach outlined below to build her most recent evergreen marketing asset, the Pathway to Mastery system, which she shared over a seven-week period and then bundled together as a free asset. If you’re a consultant, solopreneur, or small agency owner, use it to market your products or services and read more...
Tap Into the Three Proven Strategies that Build Your Online Authority
Boosting your online authority helps you create a strong foundation of trust and influence in your field. In a recent livestream, Zoetica Media founder Kami Huyse shares the three tried-and-true strategies to elevate your authority and supercharge your business to new heights!
1. Discover the Authority Content Plan
2. Master the Community Connect Map
3. Unlock the Authority Accelerator Method
Successfully implementing these strategies play an important role in whether or not your business thrives in today’s highly competitive business environment.
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Foundations of Success: Building a Strong Business with the Right Community
Becky Myers, co-owner of MyHart Communications, has lived the ups and downs of running her own business. A communicator with over twenty years experience, she began her career on the journalism side before becoming a public relations professional. In a recent livestream, she shared insights and tips on building a successful business and what other communications professionals need to know to do the same.
Get Expert Help to Set Up Your Business
She stresses the importance of ensuring you set up your business read more...
Future-Proof Your Social Media Strategy With These 6 Steps
A few years ago Zoetica Media founder Kami Huyse was asked how she manages to show up all over social media to promote her own brand while at the same time serving clients at her agency. What they really wanted to know was, "did she ever sleep?"
It was an excellent question, leading Kami to sit down with a bunch of sticky notes to map out the pathway she’d taken, identifying several key steps. 📝
This sticky path eventually formed the basis of the free Pathway to Social Media Mastery she shares with PR and marketing professionals and clients.
Demonstrating how to stand out read more...
Marketing Secrets from a Celebrity and Brand Matchmaker
Have you ever wondered what it's like to work with celebrities? Ric Bachrach knows. He is the president and CEO of Celebrity Focus Inc. which connects famous people with famous brands to expand their reach and impact. Ric, an expert at finding the perfect celebrities for marketing, advertising, and public relations campaigns, recently spoke with Zoetica founder Kami Huyse about what he thinks has made his business a success. Top Marketing Secrets Here are his top secrets and read more...