guarantee Originally uploaded by geewizz. I have written in the past about my dubious view of “value billing,” or for billing a client what the work was worth, versus billing a client for the spent on a project, or a pre-determined lump sum for a project. David Maister, a noted management consultant, posted aboutread more...
Social Media in a Nutshell
going ... Originally uploaded by FreeMySoul. Or at least you can hear from a few nuts. ;-) Scott Baradell, Constantin Basturea and I are participating in a PRSA teleseminar this Thursday. read more...
Second Thursday in Second Life: Who Are the People of SL?
We had a meetup of real-world communicators at the Text 100 office in Second Life last week. I have to say that I learned a lot more about what makes this place tick. At some point during the 1.5 hour meetup, we had 27 people stop by. An increase from 17 at our last meeting. Some of the bloggers that I knew were there included Andrea Weckerle; David Parmet; read more...
Wal-Mart: On the Importance of Being Ernest
too good to be true Originally uploaded by krispy. The past few weeks have been a blur of client meetings and in-the-trenches PR work, so you can excuse me that I missed it when Business Week ran a story about a Wal-Mart blog gone bad and when my colleague John Wagner pointed out a similar story in read more...
Communications Seminar in Second Life: Business Unusual
Last week I announced we would have our second meetup of communicators in Second Life. The time is drawing near, so if you are even a little bit interested, read on. This meeting will be a little more formal than our last, but we will have an informal time to network prior to the start of the presentation (12:30 to 1:00 p.m. PT U.S.). I hope that we will end up with some Q & A time at the end. Text 100 has put together an interesting program, and I thank them for their participation. They are read more...
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