By its many critics, social media has been called passing fad, the rule of the mob and even the Cult of the Amateur by writer and pundit Andrew Keen. The latest volley came right before the Thanksgiving holiday from within social media circles by Chip Griffin on his weekly Media Bullseye Roundtable where he called social media "cult-like." (Correction: I mistakenly identified read more...
The Unfiltered Message is Still the Main Draw for Many Corporate Bloggers
I had the chance to interview Vice Chairman of General Motors Bob Lutz a week ago. I posted the interview at the PRSA ComPRrehension blog since I was covering the event for them. But I think my readers would also appreciate the interview. I was not surprised that his main interest in social media was in how it could help his company get out unflitered messages to the public. It is immensely frustrating for communication professionals to deal with the often garbled understanding of an issue when it is filtered through read more...
The Permanent Campaign: Why Political Communication is Competitive
I am one of those truly independent voters. I do not closely identify with either the Republican or the Democratic parties and most of the time I vote quite reluctantly, knowing that I will always have to sacrifice some of my more closely held beliefs no matter whom I choose. I have often wished for a more centric third party. While the Green party and the Libertarian parties have made very limited inroads into the political scene, both are at the fringes and will never command the majorities needed to win an election. However, they do have read more...
Online Public Relations: 5 Competencies of the Connected Corporation
The speed of communication continues to accelerate, and as it does, the pressure on public relations professionals to execute quick, accurate and authentic outreach to customers and stakeholders is on. However, a company can be prepared for these challenges by developing some core competencies. 5 Competencies of Connected Companies
- In The Loop: An ability to cater to an heightened customer expectation for a company to listen and respond in real time
- Nimble: A process in place to incrementally release anticipated information, read more...
A Call for Free Speech in a Digital Age: Why Free Exchange of Information Matters
Every day I ply my trade as a public relations practitioner, which at its core means that in order to be employed, I depend on a culture that allows freedom of expression. I have to admit that I am not much of an activist myself, but Sasha Gong's op-ed piece in the Washington Post (which was later run in the Houston Chronicle where I read it) really hit home for read more...
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