An interesting informal survey of 100 journalists and PR practitioners, most in the SF Bay Area, was conducted Lou of The State of the Media, showed that the ethical landscape of both professions is problematic. According to Lou, out of the 25 percent of people that responded only one journalist said they followed the Ethics Code of the Society of Professional Journalists, one cites the Association of Business Publication Editors, one read more...
Social Media 101: Five Lessons You Can Follow from Your Desk
Starting tomorrow I will be live blogging with an excellent team of veteran bloggers for the official 2007 PRSA International Conference Blog, PR Evolutions. This is a cross post to give you the idea. I hope you come by the blog to visit and, better yet, leave a comment or two. Christie Goodman, a board member for the PRSA San Antonio and contributor to its Byline blog, has put together a primer for social media that you can follow in five read more...
Jimmy Wales Gives Advice to Companies Who Feel Their Wikipedia Entry is Biased
Andrea Weckerle, a good friend of mine who works with Mike Manuel and now Josh Hallett at Voce Communications in San Francisco, interviewed Wikipedia founder Jimmy Wales for the read more...
Storyboarding: Another View on How to Use the Social Media News Release
By Kami Huyse and Geoff Livingston Jointly posted on Communication Overtones and the Buzz Bin. Our friends Todd Defren and Brian Solis posted a challenge to the industry to better define the social media release (SMR). Let us preface our remarks that both Todd and Brian have driven the SMR from concept to reality, and should receive kudos for constructively contributing this idea to the public relations industry and read more...
Inside Candidate Media Training – Fake Candidate Coached by Handlers
The Presidential candidate Ray Hopewood is a fictional representation dreamed up by the enterprise software company Big Fix. You can read his backstory in the New York Times, but regardless, this is a hilarious satirical look at the underbelly of media coaching. Tip for Ray: For a more sane approach you can read this primer I wrote on read more...
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