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Big Discounts for the NewComm Forum, April 22-24, 2008, Sonoma, California

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These days it seems that there are a plethora of conferences to choose from that claim to impart insight into social media. However, one of the best is the NewComm Forum, an event that is organized by Society for New Communications Research.  It will be held April 22-25, 2008. This year I am giving two seminars with Geoff Livingston, and even though the early bird deadline has passed.  read more...

The Wired Wealthy Account for 32 Percent of Charitable Giving

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  ...and many non-profits are missing the boat with this Web-savvy constituency. If you work with non-profits or volunteer for one, you might want to take a look at the results of this survey announced today. A represetative from Convio, Tad Druart, tells me that the study is available for free to those that register for it on the site.  Teh button says it is the Executive Summary, but it is the full report. Convio, Sea Change read more...

Blogger Outreach: New Research Study Attempts to Define Success

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  In principle, I thought that the State of Blog Relations survey, which was commissioned by the Council of Public Relations Firms (CPRF) and APCO Worldwide to look at the interactions and relationships between public relations (PR) professionals and bloggers was interesting. I especially thought that the disconnect between the two camps was compelling, with just over half of the PR PR executives surveyed agreeing with the statement: Our firm does a good job identifying the specific interests of individual bloggers and sending them relevant information.” However, nearly two-thirds of read more...

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