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CoolTools: 4 Instagram Apps for Android and iPhone, too

May 2, 2012 by Kami Huyse

Last month, Instagram, a photo sharing social network, finally added an Android app. A few days later, Facebook bought them for an incredible amount of money. Of course, I immediately went out to find some MORE apps to play with Instagram and do our jobs better, of course, Why have one app when you can get five?   Here are my favorites so far, along with some ideas about how to use each of them for business. What apps are you loving for read more...

Filed Under: Cool Tools, SocIal Media Tactics

Machines are Doing More for Us Than Ever: But When is it Too Much?

April 30, 2012 by Kami Huyse

    It is natural a to want to do more with less. Over the past few centuries we have relied more on machines to do a lot of our work for us. It was once thought that computers would help us do all of our work and we would sit by at our leisure and enjoy life. We are enterprising creatures, looking to get the most value out of the least amount of work.   It’s human nature.   As you know, that utopian world of non-working people and hard working machines hasn’t come to pass, but it read more...

Filed Under: Industry Trends, Zoetica Talks DNA Tagged With: social media, Sociology

New Internet Dating Sites (PinPal, Girls Around Me, FaceMatch) Compromise Safety

April 2, 2012 by Kami Huyse

  Mashing up data from multiple social networks seem like a great idea, certainly for marketers and those of use in public relations. However, unintended consequences can crop up pretty quickly.   Please Rob Me was probably the first such application to cause widespread concern. Its aggregated check ins from Foursquare announced when a person just checked out of their house. The owners of the site were trying to make a point about over sharing.   More recently a crop of online dating and meetup “services” have been released that have given rise to concern about personal read more...

Filed Under: SocIal Media Tactics, Social Networking Guidelines Tagged With: Privacy, Security

International Women’s Day: Doing Good Just Got Easier

March 6, 2012 by Kami Huyse

  You might be a little like me. You see the faces of starving children and your heart breaks a little. But you really have no idea how to make a difference beyond making a donation. Part of the way forward is awareness of the problem and how to solve it and recognition and encouragement of those women already on the front lines.   I am lucky that my day job allows me to work with organizations whose mission it is to make a difference. read more...

Filed Under: Nonprofit and Cause Marketing, SocIal Media Tactics

Unraveling the Mystery of Edgerank on Facebook

February 29, 2012 by Kami Huyse

  via Wildfire’s Edgerank and Your Brand   Just as PageRank was used by Google to help people find the most relevant search, Facebook developed Edgerank to read more...

Filed Under: Industry Trends, Social Networks, Strategy Tagged With: Facebook

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

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2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

Digital PR & Social Media Guidebook – Contributing Author

How Communicators Can Get Started with PR Measurement, PR News Mention

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