I heard a story yesterday on NPR's All Things considered that made me start thinking about what persuades people to have a certain viewpoint about things. In Jordan, the bombings have forced the people (who in large part have supported suicide bombings as a form of resistence in Iraq and Israel) to rethink how they classify suicide bombings. You can listen to the segment by clicking on the link below: All Things Considered, November 15, 2005 · Jordanians have roundly condemned suicide bombings in Amman carried out by Iraqi insurgents loyal to Abu read more...
Does Blogging Belong In An Integrated Marketing Campaign?
Blogging In the Mix I just read an interesting entry today at Naked Conversations. After much soul searching, it seems that this blogger doesn't believe that a blog belongs in an Integrated Marketing Campaign: "Blogging doesn't integrate with other marketing "solutions" such as PR, advertising, collaterals, direct mail, web sites and the rest. It just doesn't." Other well-known PR and Marketing bloggers, who attended theNov 2 bloggers conference in Austin, Texas, don't agree with Shel Israel, the author of read more...
Sensationalism or Responsible Journalism?
When the News Becomes News, Television Censors Self in France
I read an article in my local paper, the San Antonio Express News, this weeked written by Elanie Ganley, an AP writer, that talks about news coverage of the riots in France.
Ganley reported that:
"At least two television stations scaled back broadcasting images of flaming vehicles — a mainstay of coverage — to avoid stoking violence. Some channels decided not to provide daily police figures on the number of cars burned read more...
Online Press Rooms
A friend of mine asked me today what I know about online pressrooms. I happened to have a load of links about this since I researched it last year.
There are a few trends that I think are most important for an online press room:
1. Add contact info. I think most people don't want to do this, or take contact info off, because they get unwanted calls from the general public. In my old job, I got tons of calls from people that wanted a free house, usually with really sad stories. Still, you need to provide the info. I think Hallmark's Pressroom does read more...
Talk Like a Human
Ben Silverman is a blogger, turned reporter, turned public relations guy. I have been reading his e-newsletter for a couple of years now through e-releases.com.
On November 2, he wrote about an article in Forbes magazine that examines how blogs are able to carry out corporate character assassination and how corporations are fighting back.
Along with the Forbes article, which is a “must read,” Silverman had some tips for PR read more...