Starting today, the Daily Dog is now covering us! The Blog Run will cover PR Bloggers -- 330 strong and growing. We are a big family, and the Dog plans to get to know us all and pass on the most interesting things that we say to those in the PR community that are looking for a cliffs note version. In the first installment they covered posts by Tech PR Gems, Media Orchard, read more...

People like disclosure. They like to know who they are talking to and why a recommendation is being made. Confirming this "gut" instinct felt by most communicatiors is a new Word of Mouth Communications study released by Walter Carl, Assistant Professor in the Department of Communication Studies at Northeastern University in his blog this week. The study was done in partnership with BzzAgent, Inc., a word-of-mouth marketing organization that recruits read more...

It seems that we PR bloggers spend a lot of time talking about the phenomenon of blogging and wondering if it will, or won't, supplant us in the future (I am guilty as the next person). Suffice it to say that I think PR will survive, but talk is cheap. Shel Holtz had a post yesterday about applications of SMS, a technology that lets you send an instant message over a cell phone. He came up with three ideas. His post, and several others, including these two from Amy Gahran about the limitations of blogs and another about using RSS to read more...

My feed has been seeing double for some time. The titles appear twice unless you use the default title (this took awhile to ficure out) and...

It's official, I HATE the default title, which means I am going to have to dig out all my prowess to mess with the template. Wish me luck.

Update: I think I fixed it. Wow, that was scary. I did some HTML typing (versus programming because it was very simple then) in 1994.

This leads me to my next point: If you want your blog to look good, you do have to have some technical skill, or at least a willingness to mess up.

Listen as I take a breath again. read more...

Think Outside the Blog Late this afternoon I got an e-mail from a secret contact telling me that PBS has a new blog. MediaShift is a blog venture pitched to PBS by freelance writer Mark Glaser. (See e-mail isn't dead). Of course I already knew this because, Media Orchard reported on it on Monday, but trust me, today I didn't remember it or anythign else (explainer is below). Mark made two posts today, one rather funny one by the “Preacherman” telling the story of read more...

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