Lest we think too much of ourselves...

A new Gallup Poll study shows that 60 percent of Americans never look at blogs.

In an very unscientific survey of my parents, many don’t even know what a blog is:

Example

Dad: What have you been up to lately?
Me: Well, I’ve started a blog about public relations
Dad: Really? What is a blog? I mean I’ve heard about them a little when some talk show hosts have someone on who writes a blog, but I don’t really know what they are.

OR my Mom after visiting my blog for the first read more...

Many of you know how I love to find new metrics for measuring the impact of blogging. We’ll here is one that I think merits some attention and maybe modification. Stowe Boyd, a consultant on social media tools (who is also working with Shel Holtz), has a great post about a new metric he invented called the Conversation Index. The number in his metric, which was updated by one of his readers, gets read more...

Originally uploaded by Eggz. CoComment started inviting people like mad to their Beta over the weekend. I was able to snag an invite to this service from Robert Scoble over the weekend. The most interesting part of this story is that coComment was basically released over the weekend (not planned) and the weekend of the SuperBowl, which falls in the category of “No one in their right mind….” But here read more...

12 Torres del Paine 16 Originally uploaded by Michael Clarke. According to Dave Sifry at Technorati, we have gone from drinking from a fire hose to gulping from a waterfall. In his State of the Blogosphere post he reports that every hour there are 50,000 posts. There are 27.2 million blogs and 13.7 that are still posting after three months. That makes our little read more...

Robert Ricci at Son-of-a-Pitch points us to the top ten news aggregators that public relations should consider.

They are mostly for tech pr, but there is plenty there for those that don't have tech clients. At any rate, it is good to be consumers of the information on these sites so our pitches are more on target.

Tags: News|Journalism|Online|read more...