Measurement Originally uploaded by Walkabout Wolf. Katie Paine has written an excellent white paper on How to Measure Social Media Relations for the Institute for PR, a fantastic organization that has a number of research-based resources for public relations professionals. Katie talks read more...
Widget 101: What They Are and Why You Should Consider Having One
scraping window panes, originally uploaded by heyjude184. Fellow blogger and reader of Communication Overtones, Rob LaGesse, pointed me to an excellent article about the importance of widgets and how to get started with them. The article is a recap of a read more...
Virginia Tech: The Challenge of Instant Communication in a Crisis
ambulances,
originally uploaded by bizcardexplosion. I have been percolating some ideas about how to better integrate technology into a crisis plan I am currently working on. My work with the Red Cross over the years has sharpened my senses and I do have some idea of how to successfully communicate during a crisis. However, this week’s events at Virginia Tech have given me some further ideas.
I don’t want to read more...
The PRosphere Continues Its Expansion, Only Slower
Expanding file Originally uploaded by judyofthewoods. Long before there was the Power 150 Top Marking Blogs, Constantin Basturea has kept a comprehensive list of all public relations blogs and feeds, a much narrower field than ToddAnd’s ranking of both PR and Marketing blogs. You can subscribe to all of the blogs via an OPML read more...
Harnessing the Digg Effect: Is it Worth It?
Ipod saves Soldier's Life Originally uploaded by tikigod. In one of the comments I got last week on my post about the Eight Meaningful Measures of Social Media, blogger Geoff Livingston asked me what I thought about Digg. While not quite a measurement tool, Digg does have its value. Aside from a huge bump read more...
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