These days, 9-11 is a day fraught with controversy and politicization. However, before it became a soundbite, September 11 was a day like no other. I was at work in Arlington, Virginia, just a few miles from the Pentagon. The event prompted me to begin a long relationship with the Red Cross, you can read about my experience here. But this morning, I was interested in where my social network was on that day. I interviewed a few of my Twitter friends to find out, read more...
Smoke and Mirrors: Texas Hold ‘Em PR Strategy Crosses Ethical Lines
Over the weekend I opened my local paper to find this headline in the top fold of the Metro section: "Probe targets gritty PR consultant" It seems that a local PR Consultant, T.J. Connolly, may have "illegally funneled campaign contributions through his wife, employees and other clients last spring to two candidates for Bexar Metropolitan Water District's board," a local utility that contracts with Connolly at about $10,000 a month. read more...
Measuring Success: The Impact of Social Media and Viral Video
Changing up the old adage a little bit: "If at first you succeed, try, try again." I have been having a lot of fun catching up with my feeds the last few days. In case you missed it, a BusinessWeek article in early August (which included a quote from my blog buddy Kevin Dugan) took a look at viral video and asked, Is Viral Viable? You may remember a read more...
Job Market Is Stagnant: How MARCOM Professionals Can Stand Out
I am also a contributor over at the MARCOM blog, which was started by Robert French at Auburn University to put professionals and student together to dialogue about marketing and communication topics. Today, I reported to the students that the University of Georgia's James M. Cox Jr. Center for International Mass Communication Training and Research's Annual read more...
Cool Tools: Staying Connected With Your Social Network
What better way than sending free social media cards that can be embedded in your web page and also sent as a text message? I made this card for Shel Israel, a dear friend of mine that today is one year OLDer. His exact age is a state secret. I have also been waiting for an opportunity to share this new tool with all of my readers and I am sure Shel will forgive me for crossing my purposes. Create Your Own GushyGram Visit read more...
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