by Kami Huyse
Let's face it, the Friendly Ghost, who came out with his own PowerPR index (inspired by ToddAnd) had a host of things working against him:
by Kami Huyse
I will be the first to admit that I am NOT into NASCAR racing, on road or off - unless of course you count my afternoon dash to pick up the kids before daycare closes. However, I am into innovative uses of social media, and Robby Gordan, last year's winner of the Baja 1000, is using a combination of YouTube, Twitter and a purpose built Website to let you follow him as he races today to defend his title. There is even a GPS site to read more...
by Kami Huyse
In the history of this blog, I don't believe I have ever posted an entire e-mail verbatim. However, I got this e-mail today from the makers of Twitter filled with crisis communication case studies, useful applications and fun stuff too. I had to share it. Making Twitter More Useful There have been raging wildfires and rumbling earthquakes inspiring avalanches of Twitter updates over the last few weeks out here on the West Coast of the US. In Tumultuous times, people turn to Twitter. In fact, there's read more...
by Kami Huyse
Geoff Livingston was so kind as to point out my presentation yesterday as inspiring him to start a wider conversation about social media measurement. Social media marketers need to talk about this very important issue because businesses are demanding proof. Our collective wisdom is so powerful. So lets harness it and begin the discussion | read more...
by Kami Huyse
Dell has a comprehensive strategy to reach out to content creators and the average Joe too. This mandate came down directly from Michael Dell. The Dell Social Media Team shared that they have an ongoing internal conversation about how to improve and move forward. I asked the team about the process they go through when a negative blog post or comment comes in. I the Dell team about Seth Godin's recent post, Spam: They Still Don't Get It. This post, which was put up only yesterday, is already making its rounds in DELL and while this hasn't been read more...
