Last week, a team of professionals (volunteers) from the Public Relations Society of America conducted a workshop for the Federal Emergency Management Agency external affairs and management staff at its Washington, D.C.-based headquarters. The workshop was also broadcast to FEMA's 10 regional offices. FEMA accepted the invitation by PRSA to conduct the workshop within weeks of the agency's widely criticized fake news conference during the California wildfires in read more...
Case Study: A Dash of Holiday Safety with a Little Social Media on the Side
I think it was over a year ago that I first heard about the Los Angeles Fire Department and their blogging and social media efforts. Today, Luke Armour, who works at BlogTalkRadio and is a long-time PR blogger, sent me an e-mail to let me know that the LAFD will be offering its “12 Minutes of Holiday Safety” show on BlogTalkRadio. “12 Minutes of Holiday Safety” on LAFD TalkRadio Date/Time: 12/7/2007 6pm ET/3pm PT LAFD read more...
Corporate Bloggers Launch Their Own Networking Group, Ditch Vendors
It wasn't that long ago that when a corporation would launch their fist blog and the entire blogosphere would pile on with a scourge of comments and posts about how corporations just didn't "get it." Along with this would be copious amounts of advice. It must have been a lot like being lost in the woods of a very strange land. We've come a long way since those days. Now there a a few corporations who could school some of us on the right way to do things. Case in point, The Blog Council, a new read more...
Shel Israel Decries Being Pitched by PR Hacks, Says ‘Enough is Enough’
While Shel Israel, co-author of the book Naked Conversations, admits that some public relations professionals are among his favorite bloggers, he is also fed up with what he calls a "bevy of bad PR pitches." My experience is that an increasing number of PR folk are trying to treat bloggers as media. They want to find the 3-5 highest ranked topical bloggers and get hits that can be converted to clips." In his usual charming way, he offers some advice that those read more...
Getting Out: Blog Meetup in Washington D.C. on December 12, 2007
I am headed out to my old stomping grounds in Arlington, Va., next week and thought I would call together and impromptu blogger meetup with the kind help of Geoff Livingston and Larissa Fair, both bloggers at the Buzz Bin (thanks guys). I hope that if you live in and around the D.C. area that you will consider joining us. DC Blogger Meetup
Wednesday, December 12, 2007
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